Van Heusen, the world’s most fashionable formal wear brand announces the launch of its Spring/Summer-12 collection. This summer, Van Heusen brings more exclusive, sexy, and sophisticated designs crafted for the modern, smart and contemporary professional. Van Heusen brings you chic wardrobe solutions for every occasion; be it work, a special occasion, night-out with friends or just a party in town.
Van Heusen – Return of the Mod-Man
This season, Van Heusen draws its inspiration from the mod subculture that originated in London during the 1960’s. It brings bohemian sophistication from an era that was driven by tailor-made suits, African-American soul & Jamaican Ska Music, British beat music and motor-scooters and the infamous amphetamine-fuelled all-night dance clubs). There has been a fashion transformation over the decades and fashion pundits have ever since speculated its revival; and this might well be it. At work or not, today’s folk are always on the move, and Van Heusen presents fashionable corporate wear that takes into cognizance the current trends.
Van Heusen entered and redefined sport-inspired casual wear in one go with Van Heusen Sport. Adding a dash of fashionable modernity to the iconic 60’s Ivy League look, Van Heusen has created a whole new genre – Fashion Sport which blends classic American sport fashion, with impeccable Italian aesthetics. The look for this season is inspired by nostalgia; it’s the Class of 92 reunion and re-energising the past. The Scholar blazer and the Games blazer are two key looks for the season. The Scholar blazer has the ivy influences with pastels and earthy browns with pop highlights to create a sophisticated sporty geek look. The games blazer is preppy and playful, full of energy, youth and life.
The result: a fashionable line that can be worn to the office with as much as élan as to a Sunday brunch.
Van Heusen Woman –Everyday Couture
Van Heusen Woman is known for its cutting edge contemporariness that makes a statement for the smart woman who is confident and extremely fashionable. The collection is all about flattering the shape, modest colours, and textures – perfect for a bright summer day. Essential whites are made stunning with shades of nude in a hint of powder, snowy mint and beige. Beautiful crochet and light handmade laces form dreamy silhouettes of maxi dresses and corseted sheaths. The collection is a revelation of fashion trends with brilliant tones of ivory, coffee and nude colour blocks.
VDOT – Goes Cinematic!
VDot is the premium international club-wear brand for the self-assured, sexy and sophisticated individual. Designed for the new generation of go-getters, VDot is the essential club-wear brand for the young and restless who wears his confidence on his sleeve. The Work smart, Party hard attitude finds a perfect complement in the brand! This season VDot has gone Cinematic; drawing inspiration from young Hollywood trendsetters and adding a dash of VDot to it by way of eclectic prints and patterns. The colour palette renders a mid-to deep tone in hues of purple progressively veering towards ash pink. The neutral tones in the collection are black and grey, with pops of orange and yellow accents.
Young Hollywood is ‘turning it on’. And with a little help from VDot you can too!!!
About Van Heusen
Van Heusen is the country’s No. 1 premium lifestyle brand and the No.1 dress shirt brand in the world. With a rich heritage of 128 years, the brand entered India in 1990. It has had the unique distinction of establishing not only the brand, but also the ready-to-wear category in the country. The brand epitomises ‘fashion for the corporate’, and its design driver is the combination of fashion and elegance. Since its launch in 1990, Van Heusen has consistently tracked and understood the Indian male. In the last two decades the clothing preferences of Indian men have undergone many stages of evolution. At each turning point Van Heusen has stood witness to these changes, and has been ahead of the curve when it has come to forecasting emerging trends and making them accessible to the Indian consumer. For more details, visit www.vanheusenindia.com/
AHMEDABAD: CG Road: 40023471 • Iscon Mall: 40026335 AHMEDNAGAR: Kedare Arcade: 2424277 AMRITSAR: Alpha One Mall: 5058071 • The Celebration Mall: 5031791 AURANGABAD: Prozone Mall: 6618194 BANGALORE: Brigade Road: 25585994 • Garuda Mall: 41531022 • Forum: 22067606 • Jayanagar 4th Block: 41749411 • Indiranagar 100 Ft. Road: 42115478 • Commercial Street: 25594677 • Bannerghatta: Gopalan Innovation Mall: 41329367 • Kamanahalli: 25457157 • Meenakshi Mall : 67080181 BHATINDA: Dhobi Bazar, No. 4589/A, Burtons 2250530 • Dhobi Bazar, near Burtons: 5011057 BHUBANESHWAR: Janpath: 2533215 BHOPAL: Mansarovar Complex: 4252351 BIKANER: Rani Bazar: 2203060 CALICUT: Focus Mall: 4021404 CHANDIGARH: SCO 34, Sector 17-E: 2728511 • Manimajra, NAC Market: 4645898 DEHRADUN: Rajpur Road : 6454544 DURGAPUR: Junction Mall: 9233500881 FARIDABAD: Crown Interioz: 4085322 • Ansal Crown Plaza: 4012799 GHAZIABAD: Opulent Mall: 3321831 • Shipra Mall: 4158748 • Mahagun Mall: 4331183 GURGAON: Ambience Island 46653853/4/5 • DLF City Center: 4067912 • MGF Metropolitan Mall: 4046212 HYDERABAD: Banjara Hills: 42301308 • GVK One Mall: 44767833 • Himayath Nagar: 65456688 • Somajiguda: 66820733 • Habsiguda Main Road: 40205676 SECUNDERABAD: Parklane: 27812423 JAIPUR Pink City Mall: 4048726/39 Triton Mall: 5156726/ 5156739 • Raja Park: 4011902 • MGF Mall: 4027864 • Vaishali Nagar: 2356108 JALANDHAR: Collage Mall: 3190099 JODHPUR: Sardarpura: 2651077 KANPUR: Z.Square Mall: 2302315 KOLKATA: South City Mall: 40072201 • City Centre-II Rajarhat: 64587321 • Lindsay Street: 64587325 KOTA: City Mall: 2700382 KURUKSHETRA: Kessel Mall: 290265 LUCKNOW: Halwasiya Market, Hazartganj: 4073150 • Fun Republic Mall: 4080596 • Arif Chambers, Kapoorthala: 4082655 • Wave Mall, Gomti Nagar: 4025872 LUDHIANA: MBD Mall: 4412535 MANGALORE: Yenepoya Chambers: 4266749, City Centre: 4274470 MEERUT: Abu Lane:4033839 MORADABAD: West End Mall: 2310612 MUMBAI: Goregaon: Oberoi Mall: 28422385 • Malad Infinity Mall 67656533 • Vashi: Inorbit Mall: 27810938 • Malad: Inorbit Mall: 67410888 • Andheri: Infinity Mall: 26396747 • Borivali S.V. Road: 28660611 • Mulund: Nirmal Lifestyle: 25610061 • Ghatkopar: R-Citi Mall: 25188724 • Thane: Korum Mall: 65222261/66096461 • Dombivli Kasturi Plaza: 2860193 • Ulhasnagar: 2567575 • Vasai: 2330669 MYSORE Devraj Urs Road: 4262771 NANDED: Treasure Bazaar Mall: 40999111 NEW DELHI: Connaught Place: C15: 41513980 • Raja Garden: Westgate Mall: 45508033 • Saket Select Citywalk: 42658321/22 • DLF Courtyard: 40634730 • South Ex-II: E-12: 41647925 • Vasant Kunj: The Promenade DLF: 46098284 • Subhash Nagar: Pacific Mall: 47321624 • Rohini: City Centre: 27933810 • Kamala Nagar: 23843873 • V3S Mall: 43082866 • Dwarka Sector-1: 45685430 • Ajmal Khan Road: 28753199 • Janakapuri: 25572222 • D.C. Plaza: 45685430 NOIDA: The Great India Place: 2456980/4272265 • Sector-18: 4261108 • Greater Noida Ansal Plaza Mall: 4291362 PATNA: Dumraon Palace: 9386817026 • Boring Road: 2270850 PUNE: JM Road: 25511014 • M G Road: 26053280 • SGS Magnum Mall, Camp: 26332270 RAIPUR: City Centre Mall: 4033185 SOLAPUR: Citi Corner: 40999111 SRI GANGANAGAR: Ravindra Path: 2470551 SURAT: Dharam Palace: 2255881• Iscon Mall: 6565771 UDAIPUR: Shakti Nagar: 5100395 VIZAG: Daba Gardens: 6633381 VAPI: Fortune Mall: 9228034164