Azva Bridal Jewellery by World Gold Council

Azva Bridal Jewellery by World Gold Council

Bridal Jewellery Azva’s New Collection:

Azva bridal jewellery is inspired by seven vows, an integral Indian wedding ritual. Each design is as eternal, as precious and as emotional as the promises made by the couple to each other on their wedding day.

Each piece reflects the idea of seven with beautifully handcrafted seven elements such as flowers, circles and rows fashioned in 22kt gold. Azva’s new collection comprises of classic miniature jhumkis and pendant sets to seven row haars and ghungroo based jewellery. Azva’s new bridal collection comprises of necklace sets, earrings and bracelet ensembles. The collection will be available at leading jewellery stores from October 2013 onwards.

Tarun Tahiliani for Azva:

Azva by World Gold Council has collaborated with ace designer Tarun Tahiliani to design a range of exclusive bridal jewellery sets in 22kt gold. The Tarun Tahiliani for Azva collection is inspired by the rich heritage of gold crafting techniques of India to showcase a collection based on the seven vows of Indian weddings.

The Tarun Tahiliani for Azva collection features an ensemble of stunning chokers, 7 rows haars (rani haars), hanslis and statement necklaces with contemporary silhouettes. Each of these stunning jewellery pieces are laden with layers of elements and units highlighting intricate craftsmanship. These elements are crafted with lace like filigree work and are present in carved, sculpted, engraved and etched out forms.  The detailed and myriad forms are fashioned out of textured sheets, beads, hand drawn-twisted wires and slender tubes in gold.

All these forms, silhouettes and details are designed to enhance and reflect on the great decorative characters and contrasting textures of gold – its colors, sheen, shades and glow. These pieces have been beautifully hand crafted by some of the most talented and experienced artisans from Junagad, Jaipur, Kolkata and Mumbai.

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